YouTube represents an important communication network which can help you advertise your business, becayse it is considered the second biggest search engine and the third most visitated site after Google and Facebook.
The YouTube advertising can be made through 3 types of commercials:
The in-stream advertising campaigns have the next characteristics:
- your video can appear before the video wanted by the user
- for relevance, there are 5 seconds offered to the viewers in which they can decide if they want to see the whole commercial or not. After this time interval, the user can cancel the commercial by clicking ‘Skip Ad’.
- during these campaigns, the advertiser will be charged only if the video is watched till the end, or for 30 seconds, this method being called CPV (Cost per View).
In display video ad is the way your ad can be displayed on the right side of the running video, in the Related Videos section. Also, your ad’s thumbnail can also be displayed on the Google’s network partners. AdWords offers the possibility of displaying your video depending on the categories you choose. You will pay everytime someone will want to watch your video after clicking your announce from the right side. Even though this method of charging is CPC (Cost per Click), you don’t have to pay if the user clicked the ad, but never saw your video.
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Your company need an youtube ads agency like us. We have expertize in youtube ads services. We know how to increase your sales using growth hacking techniques.
We have colleagues in New York, Los Angeles, Florida, Toronto, Melbourne and other cities. We are specialized in digital marketing services for e-commerce in fields like real estate, auto, apparel, cosmetics, tourism, health products and others.
We are an full service youtube agency and we can offer all that you need.
The in-search advertising campaigns have many similarities with Google’s clasic announces, and if we remember the fact that YouTube is world’s second greatest seach engine, this type of commercials must be taken in consideration.
Your video will be displayed on the YouTube search interface every time a person searches for clips using terms similar to the previous established terms of yours. Billing is all CPC, just like the in-display ads. Video ads pay per view are good for brands.
The most important advantages offered by YouTube campaigns are represented by the increasing of the brand awarness, gaining the loyalty of the customers and generating sales.
We always include YouTube campaigns in our online marketing strategies because by choosing the suitable channels, besides brand awarness, we want to bring sales.
The experience of an agency in managing the YouTube campaigns makes the difference between the way you spend your money and the effects of Youtube commercials.